Client: Mindbloom
Mindbloom is the leading provider of at-home ketamine therapy for people struggling with anxiety and depression. They launched in 2018 and have helped facilitate over 250,000 ketamine sessions since then, making us the largest provider of ketamine therapy in America.
Project Charge
Raaw Studios created a new brand library of copy, specifically diving into how Mindbloom talks about its service and benefits. We were given a variety of topics and key selling points that we refined. For each topic, we created paragraph copy (3-5 sentences), one-liner copy (1-2 sentences), and headline copy (2-5 words). In total, we created content for 23 different topics. Below is one example from our document.